Mi Tienda: Establishing an Integrated Rural Supply Network in Mexico

Inter-American Development Bank, 2012

MANAUS prepared several case studies for the Inter-American Development Bank on the experience and results of Latin American companies that support the development and expansion of business models that serve low-income populations. This report presents the case of Mi Tienda, a social mission based company conceived by a group of highly respected entrepreneurs led by one of the founders of Banco Compartamos, Latin America’s largest microfinance institution.